Assessment of Current EVSE and EV Deployment

The deployment assessment provides a region-wide look at EV and electric vehicle supply equipment (EVSE) deployment in the Northeast. The report highlights trends in EV ownership and EVSE locations, offers recommendations to maximize the impact of EVSE installations, and offers recommendations for further areas of study. The report finds that EV owners in the TCI region are typically younger, more educated, wealthier, and live in rural or suburban areas surrounding metro centers. Moreover, the assessment shows that a significant portion of the region’s EVSE is located at EV dealerships, and that new EVSE should be located as destinations that are within driving distance of EV communities. 

Who Drives Electric Vehicles?
Younger, tech savvy and eco-conscious
Wealthier and desiring to show off the latest eco-purchase
Highly educated and more concerned with energy security
Suburban and exurban dwellers living in stable neighborhoods
Diverse occupational base with high percent in managerial positions

Initial Recommendations from the Report

  • EV promotion efforts should continue within communities with the highest rates of EV ownership, because these places are likely to have EV purchasers who fit EV owner profiles, provide sufficient soft infrastructure (e.g., dealerships and EVSE installers) and have the social networks that help to encourage potential EV owners. 
  • Given the lack of positive correlation between EV communities and EVSE locations, this report begins to build the case that EVSE locations are predominantly based at destinations rather than close to homes. As such, the expansion of EVSE locations should be targeted toward a set of appropriate destinations that are within driving range of EV communities. Many of these targeted destinations are examined in greater detail in the companion TCI report, EVSE Cluster Analysis
  • The greater propensity for EV ownership in relatively low density, single-family-home commuting communities suggests that EVSE locations at park-and-ride facilities for regional transportation may be significant opportunities. There may be concerns around developing EVSE locations at park-and-ride facilities because they do not necessarily match up with typical dwell times and thus make monetization more challenging. But, given the long dwell times of commuters, minimal installations using Level 1 EVSE may be appropriate. 
  • The EV ownership focus on lower-density single-family-home communities highlights a challenge in getting communities with multifamily homes to become more EV oriented. A shift toward this demographic will require a careful consideration of ways to encourage EVSE installation for home charging. 
  • Based on the mapping of communities with EV ownership and air quality non-attainment areas, there is a real opportunity to gather support for EVs from communities affected by auto pollution, especially trucks. Investments in government and commercial fleets are excellent candidates to connect to less-privileged communities. 

Download the full assessment by clicking on the link below.